Domain Track: Go To Market-Product Development

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Domain Track: Go To Market-Product Development

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Go To Market Domain is an innovative Digital Product Development approach from PPR- a Product itself or a Process or Resource. End to end products are designed digitally, validated digitally, Prototyped digitally, manufactured digitally and finally launched digitally. It is beneficial for Multi-disciplinary Students who can use 3D Experience Platform of Dassault Systemes -CATIA, SIMULIA, DELMIA, and ENOVIA.

Track Total Credits ( 4-10-8 )

Code	Subject	Course Type	Credit
CUGM2140	DESIGN THINKING & MANAGING INNOVATION THROUGH GATE PROCESS	T + P + PJ ( 1+2+0)	3
CUGM2141	PLM TOOLS ON DASSAULT PLATFORM (DESIGN AND VALIDATION USING DYMOLA, CATIA, SIMULIA)	T + P + PJ ( 2+6+0)	8
CUGM2142	PROCESS MANAGEMENT USING ENOVIA	T + P + PJ ( 1+2+0)	3
	TOTAL CREDITS	T-P-PJ (4-10-8)	22

Courses Division( list all divisions):

Design Thinking and Managing Innovation Through GATE Process (1-2-0)
PLM Tools on Dassault Platform ( Design and Validation using Dymola, Catia, Simulia) (2-6-0)
Process management ( Using Enovia ) ( 1-2-0) )
Product Development ( 0-0-8)

Domain Track Objectives:

We would like to introduce a domain entitled “Go to Market Domain” by 3D-Experience team members in our reputed university “Centurion University of Technology & Management”. The main emphasis upon which the Go to Market (GTM) Domain course has been developed is based upon the hands-onpractice-based learning of computer aided design (CAD), finite element analysis (FEA), and computational fluid dynamics (CFD). The domain has been sub-divided into four basic subsequent and interdependent steps to solve real life industrial problems based upon computational approach. The first step is “Design Thinking and Managing Innovation Through GATE Process”; that deals with market study and customer needs for a particular product upon which the project has been initiated. The second step is “PLM Tools on Dassault Platform (Design and Validation using Dymola, Catia, Simulia)”; that deals with the feasibility of products with system engineering Dymola, creating the digital products using Catia, and quality checking validation testing of products using Simulia. The third step is “Process management (Using Enovia)”; that deals with the project life cycle management of products. The last and the forth step is “Product Development”; that deals with the actual digital prototype development of the product.

To familiarise the student with Industrial Product Life Cycle Management Processes
Teach Dassault tools for PLM
Develop digital prototypes of the products and validate them and innovate for design efficiency

Domain Track Learning Outcomes:

A Digitally Validated Innovatively and efficiently designed produc
Experience with 3 D experience platform Catia- Simulia- Dymola and Enovia tools
PLM cycle management
Process Quality monitoring through GATE process

Domain Syllabus:

1.0 Design Thinking and Managing Innovation Through GATE Process (1-2-0)
1.1 Customer or User Requirement for Specification(Gate 0)
1.2 Requirement gathering and feasibility study of the project
1.3 understanding users’ motivations and to gather deep insights about a product
1.4 challenges and benefits of the products
1.5 Understanding the product through literature survey and available resources
1.6 Market analysis of existing products
1.7 Finalizing the product specification
1.8 Preparing a project plan

2.1 Design Parameter Optimization in Dymola (Gate 1)
Designing and simulating system and subsystem of the product using system Engineering Dymola
2.2 Final functional and logical design of integrated product in system engineering with simulation.
2.2 Customizing the product properties with required inputs and analyzing the outputs.

3.1 CATIA Drawing with Styling( Full product drawing) (Gate 2)
3.2 ATIA part design with assembly design of the product.
3.3 ehaviour experience of the product

4.1 Digital Testing and Validation of the Product Using Simulia (Gate 3)
4.2 Complete structural, thermal, mechanical simulations with other required simulation is done for the product.

5.1 Regulatory Certification (Gate 4)
5.2 Once the regulatory certification for a particular product is over through certain testing and validation, the product is all set for the next stage.

6.1 BOM and Production planning and Vendors development (ENTRY)
6.2 Launching of Product.

2.0 PLM Tools on Dassault Platform ( Design and Validation using Dymola, Catia, Simulia) (2-6-0)
2.1 System Engineering Dymola
2.2 Finding energetic dimension of the desired product
2.3 Designing system and subsystem using behaviour modelling work bench
2.4 Getting familiar with Dymola- modellica library.
2.6 Understanding the behaviour of the model through input n output data
2.7 Customizing the product properties
2.8 System Integration with product dimension.
2.10 Functional and logical design of integrated product in system engineering.
2.11 D Model using CATIA
2.12 ATIA part design of different components
2.13 Surface designing for creating high end complex design
2.14 Assembly Designing of the complete product
2.15 Wire routing and entire harnessing of the design.
2.16 Mechanical system Designing of the product
2.17 CATIA live rendering
2.18 Behaviour experience of the complete product.
2.19 Design validation/Simulation using Simulia
2.20 Simulation using Simulia
2.21 Classification of simulation
2.22 Structural simulation, Thermal simulation and both
2.23 Linear and non linear analysis
2.24 CFD Analysis, Fatigue, Durability
2.25 Explicit Analysis, Crash Analysis(Abaqus)

3.Process management ( Using Enovia ) ( 1-2-0)
3.1 Introduction to project management, Project Definition, Project Initiation
3.2 Need for Project Management
3.3 Provide vision and direction, increase efficiency, Control.
3.4 Project scope, manage costs, manage time, Schedule the work
3.5 Deal with potential risks
3.6 Project Management Principles, Project structure, Clear goals
3.7 Transparency about project status, Risk recognition,
3.8 The Project Life Cycle: The project initiation stage, The project planning stage, The project execution stage, The project closure stage.
3.9 Project Identification and Selection: Introduction, Project Identification Process
3.10 Project Initiation, Pre-Feasibility Study, Feasibility Studies, Project Break-even point
3.11 Core functionality integration with different engineering IT tools, specifically with Catia,Delmia, Dymola, Simulia etc.
3.12 PDM (product data management) systems and their implementations in product lifecycle (Enovia)
3.13 Exemplification on how PLM functionality can be used to facilitate increased information management efficiency and exchange (Enovia)
3.14 Resources Considerations in Projects: Resource Allocation, Scheduling, Project Cost Estimate and Budgets, Cost Forecasts (Enovia)

4.Product Development ( 0-0-8)
4.1 The Domain will be delivered through case studies, assignments and product development.
4.2 The outcome will be an end to end digital prototype of a product, which may be patentized.
4.3 Product Development Stack :
1. E- Cart ( Full product)
2. E- SCV ( Modular Platform design and electric power train design , BIW)
3. Insulin Pump ( Design of different components like control unit, PCB, micro dc motor)
4. 500 kg Payload Drone ( Design of Mechanical system)

Session Plan for the Entire Domain:

Design Thinking and Managing Innovation Through GATE Process (1-2-0)

Session 1 1.1 Customer or User Requirement for Specification(Gate 0)
Session 2 1.2 Requirement gathering and feasibility study of the project
Session 3 1.3 Market analysis of existing products
Session 4 1.4 Finalizing the product specification and preparing a project plan
Session 5 1.5 Design Parameter Optimization in Dymola (Gate 1)
Session 6 1.6 Designing and simulating system and subsystem of the product using system Engineering Dymola
Session 7 1.7 Final functional and logical design of integrated product in system engineering with simulation.
Session 8 1.8 CATIA Drawing with Styling( Full product drawing) (Gate 2)
Session 9 1.9 Digital Testing and Validation of the Product Using Simulia (Gate 3)
Session 10 1.10. Regulatory Certification (Gate 4) BOM and Production planning and Vendors development (ENTRY)
Practice(2h) 1 1.1 Customer or User Requirement for Specification and Requirement gathering and feasibility study of the project
Practice(2h) 2 1.3 Market analysis of existing products and Finalizing the product specification and preparing a project plan
Practice(2h) 3 Review(Gate 0)
Practice(2h) 4 1.5Design Parameter Optimization in Dymola
Practice(2h) 5 1.6Designing and simulating system and subsystem of the product using system Engineering Dymola
Practice(2h) 6 Review(Gate 1)
Practice(2h) 7 1.7Final functional and logical design of integrated product in system engineering with simulation.
Practice(2h) 8 1.8CATIA Drawing with Styling( Full product drawing) (Gate 2)
Practice(2h) 9 Review
Practice(2h) 10 1.9Digital Testing and Validation of the Product Using Simulia (Gate 3)
Practice(2h) 11 1.10.Regulatory Certification (Gate 4) BOM and Production planning and Vendors development (ENTRY)
Practice(2h) 12 Review

2.PLM Tools on Dassault Platform ( Design and Validation using Dymola, Catia, Simulia) (2-6-0)

Session 1: 2.1 System Engineering Dymola
Session 2: 2.2 Finding energetic dimension of the desired product
Session 3: 2.3 Designing system and subsystem using behaviour modelling work bench
Session 4: 2.4 Getting familiar with Dymola- modellica library.
Session 5: 2.5 Understanding the behaviour of the model through input n output data
Session 6: 2.6 Customizing the product properties
Session 7: 2.7 System Integration with product dimension.
Session 8: 2.8 Functional and logical design of integrated product in system engineering.
Session 9: 2.9 3D Model using CATIA
Session 10: 2.10 CATIA part design of different components
Session 11: 2.11 Surface designing for creating high end complex design
Session 12: 2.12 Assembly Designing of the complete product
Session 13: 2.13 Wire routing and entire harnessing of the design.
Session 14: 2.14 Mechanical system Designing of the product
Session 15: 2.15 CATIA live rendering
Session 16: 2.16 Behaviour experience of the complete product.
Session 17: 2.17 Design validation/Simulation using Simulia
Session 18: 2.18 Simulation using Simulia,Classification of simulation,Structural simulation, Thermal simulation and both
Session 19: 2.19 Linear and non linear analysis
Session 20: 2.20 CFD Analysis, Fatigue, Durability,Explicit Analysis, Crash Analysis(Abaqus)
Practice(3 h) 1: P2.1 System Engineering Dymola
Practice(3 h) 2: P2.2 Finding energetic dimension of the desired product
Practice(3 h) 3: P2.3 Designing system and subsystem using behaviour modelling work bench
Practice(3 h) 4: P2.4 Getting familiar with Dymola- modellica library.
Practice(3 h) 5: P2.5 Understanding the behaviour of the model through input n output data
Practice(3 h) 6: P2.6 Customizing the product properties
Practice(3 h) 7: P2.7 System Integration with product dimension.
Practice(3 h) 8: P2.8 Functional and logical design of integrated product in system engineering.
Practice(3 h) 9: P2.9 3D Model using CATIA Video Link...
Practice(3 h) 10: P2.10 CATIA part design of different components Video Link...
Practice(3 h) 11: P2.11 Surface designing for creating high end complex design Video Link...
Practice(3 h) 12: P2.12 Assembly Designing of the complete product Video Link...
Practice(3 h) 13: P2.13 Wire routing and entire harnessing of the design.
Practice(3 h) 14: P2.14 Mechanical system Designing of the product Video Link...
Practice(3 h) 15: P2.15 CATIA live rendering Video Link...
Practice(3 h) 16: P2.16 Behaviour experience of the complete product Video Link...
Practice(3 h) 17: P2.17 Design validation/Simulation using Simulia Video Link...
Practice(3 h) 18: P2.18 Simulation using Simulia Video Link...
Practice(3 h) 19: P2.19 Classification of simulation Video Link...
Practice(3 h) 20: P2.20 Structural simulation, Thermal simulation and both
Practice(3 h) 21: P2.21 Linear and non linear analysis
Practice(3 h) 22: P2.22 CFD Analysis, Fatigue, Durability
Practice(3 h) 23: P2.23 Explicit Analysis, Crash Analysis(Abaqus)
Practice(3 h) 24: P2.24 Explicit Analysis, Crash Analysis(Abaqus)
Practice(3 h) 25: P2.25 CFD Analysis, Fatigue, Durability

3.Process management ( Using Enovia ) ( 1-2-0)

Session 1: 3.1 Introduction to project management, Project Definition, Project Initiation
Session 2: 3.2 Need for Project Management
Session 3: 3.3 Provide vision and direction, increase efficiency, Control.
Session 4: 3.4 Project scope, manage costs, manage time, Schedule the work
Session 5: 3.5 Project Management Principles, Project structure, Clear goals
Session 6: 3.6 Transparency about project status, Risk recognition, Deal with potential risks
Session 7: 3.7 The Project Life Cycle: The project initiation stage, The project planning stage, The project execution stage, The project closure stage.
Session 8: 3.8 Project Identification and Selection: Introduction, Project Identification Process
Session 9: 3.9 Project Initiation, Pre-Feasibility Study, Feasibility Studies, Project Break-even point
Session 10: 3.10 Core functionality integration with different engineering IT tools, specifically with Catia,Delmia, Dymola, Simulia etc.
Practice(2 h) 1: P3.1 Getting started with Enovia with known use case.
Practice(2 h) 2: P3.2 Practicing for the given project
Practice(2 h) 3: P3.3 Define an existing project using Enovia
Practice(2 h) 4: P3.4 Practicing for the given project
Practice(2 h) 5: P3.5 Learning Task allocation for an existing project using Enovia
Practice(2 h) 6: P3.6 Practicing for the given project
Practice(2 h) 7: P3.7 Resource allocation for different tasks in an existing project using Enovia
Practice(2 h) 8: P3.8 Practicing for the given project
Practice(2 h) 9: P3.9 Review and monitoring of an existing project through Enovia
Practice(2 h) 10: P3.10 Practicing for the given project
Practice(2 h) 11: P3.11 Uploading deliverables of the project through Enovia
Practice(2 h) 12: P3.12 Practicing for the given project

Section 1 Digital Product Development Approach:

Methodology:

The first 100 days in a new role is exhilarating, challenging, and a ton of problem solving. You get dropped into a war zone, with a team, partners, processes, and you have to figure out how to start driving value quickly. You have peers and other teams to your left and right who are part of a broader equation, but critical to your success. You have your boss, who has high expectations of you. And, you just walked in the door to the beginning of the rest of your life. Where do you start?

Section 2 Software:

CATIA delivers the unique ability not only to model any product, but to do so in the context of its real-life behavior: design in the age of experience. Systems architects, engineers, designers, construction professionals and all contributors can define, imagine and shape the connected world.

ENOVIA opens a new range of opportunities for you to successfully deliver transformational product and business innovations that create magical experiences for your customers. With a broad portfolio of technical and business applications for all users across your enterprise, ENOVIA enables you to securely collaborate and innovate together to build and execute a successful plan -- one that is flexible, allowing continuous optimization, real-time progress tracking and compliance with standards and regulations to transform market opportunities into marketplace advantages.

DELMIA, powered by the 3DEXPERIENCE platform, helps industries and service providers connect the virtual and real worlds of value networks to collaborate, model, optimize and perform.Operational excellence requires harmony across the value network. DELMIA provides solutions to leverage the virtual world of modeling and simulation with the real world of operations to provide a complete solution to value network stakeholders: From suppliers, to manufacturers, to logistics and transportation providers, to service operators and workforces.

SIMULIA applications accelerate the process of evaluating the performance, reliability and safety of materials and products before committing to physical prototypes.

For enterprises, HomeByMe for Kitchen Retailers offers home improvement retailers and brand manufacturers a cloud-based, omnichannel space planning solution to engage consumers, generate high quality sales leads, and shorten sales cycle.

For individuals, HomeByMe enables consumers to design and plan home projects in a social way. Consumers can find inspiration from thousands of other projects, build their own concepts or simply visualize ideas quickly using dedicated room configurators.

Leveraging your source data, 3DEXCITE opens up creative freedom to deliver emotional assets for digital, interactive marketing and sales experiences.

From consulting to workflow to final visualization assets, 3DEXCITE transforms engineering datainto powerful visual experiences which we call engineered excitement.

Rapidly solve complex multi-disciplinary systems modeling and analysis problems, using Dymola's best-in-class Modelica and simulation technology. Dymola is a complete environment for model creation, testing, simulation and post-processing.

Section 3 E-Bike

E-Rickshaw

Drone

EV

Digital Plant of ESCV

Mountain Bike

Gyroplane

Drone for agriculture & sureveillance

Two ton payload drone

3D Printer-Imaginator

Student Project Videos

GTM DOMAIN PROJECTS IN 3D EXPERIENCE PLATFORM: -

GTM domain students summer internship: -

Success stories:

In 2019 GTM Domain students had won the “Dassault Systemes Jury Award” for the “Design and Development of 1.5 Ton Small Commercial Passenger Electric Vehicle Using 3D-Experience Platform of Dassault Systemes”.
In 2020 GTM Domain students had won the runner up prize for the “Project of the Year” organized by Dassault.
In 2021 GTM Domain students had been allocated in an internship “Automobile Tire Analysis” by the Dassault.

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Our Main Teachers

Mukundji Pandey

Assistant Professor in Mechanical Engineering

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Dr. Mukundjee Pandey completed his B.Tech in Mechanical Engineering from Sikkim Manipal Institute of Technology Majitar East-Sikkim. He obtained his M. Tech. in Thermal Science and Heat Power engineering specialization from Institute of Technical Education and Research, Siksha ‘O’ Anusandhan University, Bhubaneswar in 2015. He has completed his PhD from International Institute of Information Technology, […]